International Women's Month with Ana-Maria Grigoriu from LOFO London
Ana-Maria Grigoriu is the Design Manager and co-founder at LOFO London which is a transeasonal and unisex clothing brand based at Poplar Works.
How did you get to where you are today?
I’m the design director and co-founder of LOFO, a trans-seasonal and unisex clothing brand. My journey as a designer started in college and continued at Chelsea College of Art & Design where I got my MA in graphic design. I started my own graphic design studio in 2012 with a strong ambition of having something of my own where I could explore and develop my design practice. In 2017 I made the transition from services to products and started my clothing brand as a side business.
What does women's empowerment mean to you?
Being able to make your own decisions both personally and professionally. Being kind & supportive of other women around you.
What advice would you give to young women today?
Do your own thing - find out what makes you tick and start from there! Ask for help, find those people that are happy to support you.
Which women inspire you?
I'm mostly inspired by the everyday mundane life of women around me from colleagues, family and friends. I don't follow lists or have idols, but I do have a thing for women that had careers in environments mostly viewed as a 'man job' like Margaret Hamilton, an American software engineer that developed the on-board flight software for NASA's Apollo Moon missions.
How did you get to where you are today?
I’m the design director and co-founder of LOFO, a trans-seasonal and unisex clothing brand. My journey as a designer started in college and continued at Chelsea College of Art & Design where I got my MA in graphic design. I started my own graphic design studio in 2012 with a strong ambition of having something of my own where I could explore and develop my design practice. In 2017 I made the transition from services to products and started my clothing brand as a side business.
What does women's empowerment mean to you?
Being able to make your own decisions both personally and professionally. Being kind & supportive of other women around you.
What advice would you give to young women today?
Do your own thing - find out what makes you tick and start from there! Ask for help, find those people that are happy to support you.
Which women inspire you?
I'm mostly inspired by the everyday mundane life of women around me from colleagues, family and friends. I don't follow lists or have idols, but I do have a thing for women that had careers in environments mostly viewed as a 'man job' like Margaret Hamilton, an American software engineer that developed the on-board flight software for NASA's Apollo Moon missions.
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